Business & Management Studies 250: Marketing
Research & Writing Tutors
Research Librarian
Resources on the Web
General Business
Minnesota Small Business Assistance Office
This site is managed by the Minnesota Department of Employment and Economic Development. Click on the "Facts and Figures" link to find specific information about the business climate in Minnesota.
Annual Reports
This commercial site provides free access to annual reports of publicly held companies. Searchable by name, industry, sector, or exchange.
Marketing and Advertising
Ad Council
"The Ad Council is a private, non-profit organization that marshals volunteer talent from the advertising and communications industries, the facilities of the media, and the resources of the business and non-profit communities to deliver critical messages to the American public." [from the web site]
American Marketing Association
A good source for marketing data, articles, case studies, best practices, and links to other information in the marketing world.
Interbrand
An interesting site dedicated to enhancing brand awareness through online communication. Each week features a new topic from the advertising world to stimulate commentary and conversation. Includes a browseable archive.
Doing Consumer Research
One of many business oriented research guides compiled by the Library of Congress. Includes references to books, articles, websites, and subject headings.
Pew Internet & American Life Project
Explores the impact of the internet on children, families, communities, the work place, schools, health care and civic/political life.
Ethics
Business and Human Rights Resource Center
An international, non-profit research organization that tracks the positive and negative effects of over 4000 companies' policies and actions in over 180 countries.
The Ethics Code Collection
The Ethics Codes Collection is the largest online repository of ethics codes and guidelines in the world. With over 2500 individual codes and guidelines from over 1500 organizations around the world.
On the Web
Local Statistics
Minnesota State Demographic Center
An excellent source for county level data- housing, population, income, immigration, and more.
National Statistics
American Community Survey
The American Community Survey (ACS) is a nationwide survey designed to provide communities a fresh look at how they are changing. It is a critical element in the Census Bureau's re-engineered decennial census program. The ACS collects and produces population and housing information every year instead of every ten years.
Bureau of Labor Statistics
A good place to go for up-to-date information about consumer spending, productivity, business costs, employment costs, employment/unemployment and other demographics.
Data and Statistics About the U.S.
THE online link to federal statistics. Use to supplement MNPRO. Most sources are accessible at the state level.
Housing and Urban Development (HUD)
- Look here for Minnesota State information.
U.S. Census
Home page of the U.S. Census.
USA.gov: Statistics at the State and Local Level
Basically a large collection of links harvesting data from the American Community Survey, the U.S. Census, and other sources to focus information gathering under subject categories.